AdWords Optimisation

If you already have a Google AdWords account, you can order your free Performance Report by contacting us. This will tell you what improvements can be made to your existing campaign and and the cost effective price for these improvemants. You can download a sample report here. We will normally send you the report within 48 hours.

If you don't yet have an Adwords account that's OK, we will prepare a free report based on your existing web site showing you how we can quickly improve your web site traffic.

Our AdWords optimisation package includes:

Personal Account Manager

Your account manager will be available from 10am to 9pm Monday to Friday.

Analysis of your AdWords Account

We will look at any testing you have done in your account and pin-point any urgent changes that would drastically increase your conversions. Although the majority of the important changes would be highlighted in the free AdWords report.

Set-up of campaigns

If necessary, we will set up new campaigns with time scheduling and geographic targeting so only users from certain regions will see your ads at certain times which you prefer.

Keyword Research

Depending on the statistics of keywords you already have, we will separate keywords with a high number of impressions into their own AdGroups.

We will then find at least 500 keywords for your company by using various keyword research tools and in-house spreadsheets.

Ad Copywriting

We will take your previous ads into account and write 2-5 professional and attention-grabbing ads for each of your AdGroups.

Keyword Optimisation

A few days after the initial keyword research stage, we will begin to monitor AdGroups on a daily basis and move keywords with more than 10 impressions per day into separate AdGroups so that more targeted ads can be written for them.

Ad Copy Optimisation

Time will also tell us whether our ads are pulling enough clicks and we will write new ads every few days so we can leave you with the best performing ads in terms of CTR and conversions.

Landing Page and Website Advice

Your landing pages are pages in your website that users are taken to once they click on your ad. We will get statistics by installing Google Analytics and tracking conversions, and we will be able to tell you whether these landing pages are adding to your strengths or driving potential customers away.

Detailed Reporting

We will provide you with regular detailed reporting. These reports will contain information about your account, the work we have done, the results we've achieved and what we will be doing in the next period.

Please contact us if you need further information.